IQOS Innovation: Widening Reach & Enhancing Accessibility

IQOS utilizes SwopStore's e-commerce network to achieve 850% growth in new orders and a 5.5% decrease in customer acquisition cost, boosting reach and accessibility.

About SwopStore

SwopStore is India's leading e-commerce network, revolutionizing the online shopping experience and customer acquisition strategies.

About SwopStore

About IQOS

IQOS, launched in 2014 by Philip Morris International, offers heated tobacco products as a less harmful alternative to cigarettes. Using heat-not-burn technology, IQOS devices release nicotine and flavor without smoke, ash, or odor. With a growing popularity worldwide, IQOS provides a cleaner and more convenient experience for smokers seeking a reduced harm option.

Why did IQOS onboard SwopStore

  • To provide at least 4,000 devices for test drives by the end of 2019
  •  Increased reach and accessibility



New orders



Our Customers’ Stories Speak for Themselves

“I'm impressed by the platform's ability to maintain low Customer Acquisition Cost (CAC) without compromising on the quality of traffic.”

Davesh Mehendiratta

D2C Head, Bombay Shaving Company

“We've had a great experience working with Swopstore. It's thank you page integration has allowed us to cross sell to audiences of various like-minded d2c brands. It gives a strong conversion rate and their team has been helpful in scaling our coupon distribution rate. Look forward to continuing to grow with them.”

Aditya Khanna

Founder, Assembly Travel

"Its been 6 months and more since our association with SwopStore. We have been observing a strong channel of customer acquisition (with best CACs) with high intent. If you’re looking out for acquiring new customers from similar cohorts - this one you can’t miss!"

Janhavi Jaltare

Alliance & Partnership Manager

“I highly recommend SWOP STORE for their exceptional contribution to iNDi Gulkaari’s success. Their strategic marketing efforts significantly boosted our sales, demonstrating a deep understanding of our brand and target audience. Their expertise and collaborative approach made the partnership seamless, and the results speak for themselves – a notable increase in revenue. We appreciate their dedication and look forward to continued success together.”

Aliya Naz

Founder Indi Gulkari

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